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BlackBerry lost No.1 Position to iPhone

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Blackberry, one of the biggest consumer brands made inCanada, is not so popular in its home market for the first time. 

According to Bloomberg, 2.08 million BlackBerrys were sold inCanada last year compared to Phone sales of 2.85 million. It is not surprise that Blakberry phones lost “No.1 position” to iPhone. 

“For RIM, in its home market, to lose that No. 1 position to iPhone is strategically important,” said Taylor, who manages about $15 billion in assets, including RIM and shares. “It does identify, even with a home-country bias, how consumers are responding to the greater functionality of the iPhone.” 

Research In Motion Ltd. (RIM) profit fell by more than half to 82 cents a share when it reports results March 29, according to a Bloomberg survey of analysts. Sales probably dropped 18 percent to $4.53 billion, analysts predict. 

By contrast, Apple’s shares increased successfully due to the record sales of the iPhone and iPad.  Apple’s fourth-quarter profit more than doubled to $13.1 billion, almost triple RIM’s sales, as revenue surged 73 percent to $46.3 billion.

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